Lotte Ventures Japan Co., Ltd. (Head Office: Shibuya-ku, Tokyo; President & Representative Director: Takeaki Kokubu) hereby announces that it has executed an investment, through a third-party allotment of new shares, in SweetBio Inc. (Head Office: Seoul, Republic of Korea; Representative Director: Oh Jung-min; hereinafter “SweetBio”).
SweetBio operates “Greek day,” a traditional Greek yogurt brand originating in South Korea. Founded in 2016 in a small three-tsubo (approximately 10 square meters) shop near Ewha Womans University, the brand quickly gained popularity through word of mouth among female university students and drew attention as the “Yogurt Success Story in Front of Ewha.” Made using only milk and lactic acid bacteria, SweetBio’s Greek yogurt offers a high-protein, low-fat nutritional profile, aligning with growing consumer demand for natural and healthy food options, which has fueled its rapid growth.
Company Overview
Company Name: SweetBio Inc.
Location: Rooms 704 and 705, 4 Seonyu-ro 49-gil, Yeongdeungpo-gu, Seoul, Republic of Korea (Yangpyeong-dong 4-ga)
Founded: January 7, 2016 (Incorporated: September 22, 2020)
Representative: Oh Jung-min, Representative Director
Business: Operation of the Greek yogurt brand “Greek day”
Corporate Website: https://www.sweetbio.co.kr/
Brand Website: https://greekday.co.kr/
